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id Title UGC Journal Category Publication Date Language Citations
27Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1981/02/01English38,094
165Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1981/02/0116,274
752Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
2010/08/01English7,091
773Estimating Nonresponse Bias in Mail Surveys
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1977/08/01English7,011
783Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1981/08/01English6,947
891Evolving to a New Dominant Logic for Marketing
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
2004/01/01English6,520
995The Commitment-Trust Theory of Relationship Marketing
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1994/07/01English6,120
1321A Paradigm for Developing Better Measures of Marketing Constructs
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1979/02/01English5,326
1343Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1988/07/01English5,278
1506A Conceptual Model of Service Quality and Its Implications for Future Research
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1985/09/01English4,966
1709Estimating Nonresponse Bias in Mail Surveys
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1977/08/014,598
1715The Commitment-Trust Theory of Relationship Marketing
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1994/07/014,586
1870Possessions and the Extended Self
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1988/09/01English4,379
2044Conceptualizing, Measuring, and Managing Customer-Based Brand Equity
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1993/01/01English4,170
2188The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1982/09/01English4,014
2268A Paradigm for Developing Better Measures of Marketing Constructs
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1979/02/013,934
2337A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1980/11/01English3,872
2376Consumers and Their Brands: Developing Relationship Theory in Consumer Research
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1998/03/01English3,842
2528A Conceptual Model of Service Quality and Its Implications for Future Research
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1985/01/013,719
3080Measuring the Involvement Construct
  • Social Sciences: Commerce: Business
  • Social Sciences: Commerce: Business: Business communication. Including business report writing, business correspondence
  • Social Sciences: Commerce: Business: Marketing. Distribution of products
  • Social Sciences: Economic theory. Demography: Economics as a science
1985/12/01English3,347