Customer perceived value, satisfaction, and loyalty: The role of switching costs

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Yang, Zhilin, and Robin T. Peterson. “Customer Perceived Value, Satisfaction, and Loyalty: The Role of Switching Costs”. Psychology &Amp; Marketing, vol. 21, no. 10, 2004, pp. 799-22, https://doi.org/10.1002/mar.20030.
Yang, Z., & Peterson, R. T. (2004). Customer perceived value, satisfaction, and loyalty: The role of switching costs. Psychology &Amp; Marketing, 21(10), 799-822. https://doi.org/10.1002/mar.20030
Yang Z, Peterson RT. Customer perceived value, satisfaction, and loyalty: The role of switching costs. Psychology & Marketing. 2004;21(10):799-822.
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Citations Analysis
The first research to cite this article was titled The Asymmetric Effect of Web Site Attribute Performance on Web Satisfaction: An Empirical Study and was published in 2004. The most recent citation comes from a 2024 study titled The Asymmetric Effect of Web Site Attribute Performance on Web Satisfaction: An Empirical Study . This article reached its peak citation in 2019 , with 94 citations.It has been cited in 423 different journals, 8% of which are open access. Among related journals, the Sustainability cited this research the most, with 29 citations. The chart below illustrates the annual citation trends for this article.
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