| Evaluating Structural Equation Models with Unobservable Variables and Measurement Error | 1981/02/01 | English | 38,094 |
| Evaluating Structural Equation Models with Unobservable Variables and Measurement Error | 1981/02/01 | | 16,274 |
| Estimating Nonresponse Bias in Mail Surveys | 1977/08/01 | English | 7,011 |
| Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics | 1981/08/01 | English | 6,947 |
| A Paradigm for Developing Better Measures of Marketing Constructs | 1979/02/01 | English | 5,326 |
| Estimating Nonresponse Bias in Mail Surveys | 1977/08/01 | | 4,598 |
| A Paradigm for Developing Better Measures of Marketing Constructs | 1979/02/01 | | 3,934 |
| A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions | 1980/11/01 | English | 3,872 |
| The Effect of Word of Mouth on Sales: Online Book Reviews | 2006/08/01 | English | 3,288 |
| A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions | 1980/11/01 | | 2,832 |
| Index Construction with Formative Indicators: An Alternative to Scale Development | 2001/05/01 | English | 2,626 |
| Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility | 2001/05/01 | English | 2,610 |
| An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment | 1988/05/01 | English | 2,234 |
| Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics | 1981/08/01 | | 2,156 |
| Dimensions of Brand Personality | 1997/08/01 | English | 2,048 |
| The Predictive Validity of Multiple-Item versus Single-Item Measures of the Same Constructs | 2007/05/01 | English | 1,825 |
| The Field behind the Screen: Using Netnography for Marketing Research in Online Communities | 2002/02/01 | English | 1,752 |
| The Dishonesty of Honest People: A Theory of Self-Concept Maintenance | 2008/12/01 | English | 1,694 |
| An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment | 1988/05/01 | | 1,661 |
| What Makes Online Content Viral? | 2012/04/01 | English | 1,463 |
| Effects of Price, Brand, and Store Information on Buyers' Product Evaluations | 1991/08/01 | | 1,429 |
| Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory | 1982/11/01 | English | 1,388 |
| Consumer Choice between Hedonic and Utilitarian Goods | 2000/02/01 | English | 1,269 |
| Dimensions of Brand Personality | 1997/08/01 | | 1,255 |
| Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression | 2013/04/01 | English | 1,245 |
| Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations | 1992/08/01 | English | 1,228 |
| Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude | 2003/08/01 | English | 1,205 |
| Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations | 1992/08/01 | | 1,185 |
| Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics | 2001/02/01 | English | 1,147 |
| The Rise of the Sharing Economy: Estimating the Impact of Airbnb on the Hotel Industry | 2017/10/01 | English | 1,109 |