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Interactive Marketing
Titel
Veröffentlichungsdatum
Sprache
Zitate
Editorial
2003/04/01
Right Side Up
2001/07/01
Analytical CRM: The fusion of data and intelligence
2000/01/01
The Customer Loyalty Solution
2004/07/01
A Guide to the Data Protection Act 1998 for Direct Marketers
2002/01/01
Global Sourcebook of Address data Management: A Guide to Address Formats and Data in 194 Countries
1999/07/01
Article Abstracts
2004/04/01
Legal and Regulatory Update: E-commerce policy developments
1999/10/01
Mining data to discover customer segments
2003/01/01
The march of digital interactive TV and the emerging science of telegraphics
1999/10/01
Case Study: Alliance & Leicester goes direct
2005/04/01
Case Study: William Hill boosts online customer acquisition using e-CRM programme
2004/10/01
Complicated Lives
2004/01/01
Editorial
2002/10/01
Contemporary Database Marketing: Concepts and Applications
2003/01/01
Facing online: Navigating technologies of commerce and change
2000/01/01
Article Abstracts
2004/10/01
The Business of Persuasion
2001/07/01
New Technology Briefing: M-commerce changes the marketing game
2001/07/01
Editorial
2004/04/01
Marketspace
2002/10/01
Profit or Pain from Your User Experience
2003/10/01
New Technology Briefing: Customer recognition systems: A prerequisite for effective CRM?
2002/04/01
The management and communication of customer insight
2005/04/01
Brand Warriors on the High Wire
2003/10/01
Editorial
2001/01/01
Best Practice: Launch of the Freelander
1999/07/01
Best Practice: eBusiness in BT
1999/10/01
Editorial
2001/04/01
Marketspace
2001/01/01
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