Interactive Marketing

Titel Veröffentlichungsdatum Sprache Zitate
Marketspace1999/10/01
Legal and Regulatory Update: The E-Commerce Directive and its impact on pan-European interactive marketing2001/01/01
Broadband: Shaping the future of interactive marketing2001/07/01
Legal and Regulatory Update: Extension of the Telephone Preference Service to businesses2004/07/01
Case Study: Pampers — Relationship building using multiple channels2003/10/01
The M-bomb2001/10/01
Outsourced CRM: Why it will increasingly rely on application service providers2002/01/01
Best Practices in Customer Service2000/01/01
Best Practice: Electronic Telegraph — A journey into a new medium2000/01/01
Customize the Brand2003/07/01
Editorial1999/10/01
Business @ The Speed of Thought — Using a digital nervous system2000/04/01
Marketing Mayhem2003/04/01
The Art and Science of Interpreting Market Research Evidence2005/04/01
Opinion Piece: Future technology in marketing2004/01/01
Editorial2000/10/01
Marketspace2002/01/01
Closing the skills gap in direct marketing1999/07/01
E-shock — The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers1999/07/01
Unleashing the Killer App1999/10/01
Lateral Marketing2004/04/01
Article Abstracts2005/04/01
Exclusive online material2000/10/01
Abstracts2002/01/01
Editorial2002/01/01
What next for interactive television?2001/10/01
Using the value chain concept to improve interactive marketing2003/04/01
Interactive marketing needs interactive marketers2001/01/01
New Technology Briefing: Now!2003/10/01
Editorial2005/04/01