Title | Journal | Journal Categories | Citations | Publication Date |
---|---|---|---|---|
E-Retail: Gold Rush or Fool's Gold? | California Management Review |
| 76 | 2000 |
Mail versus Mall: A Strategic Analysis of Competition between Direct Marketers and Conventional Retailers | Marketing Science |
| 332 | 1998 |
Gender differences in mail-catalog patronage motives | Journal of Direct Marketing | 27 | 1994 | |
10.1007/BF02726349 | 1989 | |||
10.1007/BF02721953 | 1987 |