Psychology & Marketing

Titel Veröffentlichungsdatum Sprache Zitate
Consumer wayfinding tasks, strategies, and errors: An exploratory field study1996/05/01
Using behavioral decision theory to assess advertisement recognition tasks by level of difficulty1997/03/01
“I can't get no satisfaction:” The impact of personality and emotion on postpurchase processes1997/07/01
The impact of staff empowerment and communication style on customer evaluations: The special case of service failure1997/08/01
Ambush marketing: The ethical issues1998/07/01
Issue Information2019/08/03English
Issue Information2020/01/22English
Issue Information2019/09/03English
Issue Information2018/08/01English
Issue Information2020/03/04English
Issue Information2020/06/05English
Issue Information2022/01/08English
Issue Information2021/06/02English
Issue Information2021/11/03English
Issue Information2021/03/08English
Controllability and consumers' preference for sad and happy esthetic stimuli when feeling sad2022/12/14English
Issue Information2022/09/01English
Issue Information2022/08/01English
Issue Information2021/02/06English
Issue Information2021/01/25English
Issue Information2021/09/01English
Issue Information2022/10/03English
Issue Information2022/03/04English
Market Mind Games, by Denise Schull. McGraw-Hill, 2012.2015/10/08English
Erratum2012/09/11English
Sense and Nonsense: Evolutionary Perspectives on Human Behaviour.2004/04/23English
Introduction to the special issue on selling and sales management2005/01/01English
Masthead1996/12/01English
Announcement1995/12/01English
Masthead1995/07/01English