Journal of Marketing Research

Titel Veröffentlichungsdatum Sprache Zitate
Nonverbal Communication in Advertising1989/02/01
Multivariate Methods for Market and Survey Research1977/11/01
A Comprehensive and Integrative View of Consumer Behavior1972/11/01
The Adaptive Character of Thought1993/02/01
Management and the Marketing Revolution1965/02/01
Pooled Time Series Analysis1990/11/01
On the Record1975/02/01
Research-Based Decisions1988/02/01
A First of Its Kind1970/11/01
Useful Bibliography from an Unlikely Source1974/11/01
Statistical Forecasting1977/08/01
Mass Media and Cultural Relationships1979/05/01
Marketing Analysis and Decision Making: Text and Cases with Lotus 1-2-31988/02/01
A Link between Learning Theory and Utility Theory?1971/08/01
The Bicentennial Census: New Directions for Methodology in 19901986/11/01
Selling the Story1993/11/01
Attitude and Attitude Change1966/05/01
Designs of Discrete Choice Set Experiments for Estimating Both Attribute and Availability Cross Effects1994/08/01
Nonresponse Bias and Callbacks in Sample Surveys1973/05/01
The Use Nonuse Misuse of Applied Social Research in the Courts1981/08/01
An Evaluation of Graphics Software1991/05/01
Mathematics for Economists: An Elementary Survey1964/02/01
Editorial Board2006/05/01English
Book Review2006/05/01English
A New Reviewing System for Journal of Marketing Research2006/05/01English
Journal of Marketing Research2006/08/01English
Annotated Subject Index and Author/Title Index Vol. XLIII, 20062006/11/01English
Editorial Review Board2006/11/01English
Subject and Author Index, Vol. 45, 20082008/12/01English
Journal of Marketing Research2008/12/01English