Journal of Website Promotion

Titel Veröffentlichungsdatum Sprache Zitate
Antecedents and Consequences of Online Social Networking Behavior: The Case of Facebook2008/05/28English65
An Exploration of Online Shopping Cart Abandonment Syndrome–A Matter of Risk and Reputation2006/04/28English15
Online Marketing Communications: Need for a New Typology for IMC?2006/04/28English11
Participation in Internet Fantasy Sports Leagues and Mass Media Use2008/09/17English10
Spinning the Web: The Interplay of Web Design Features and Product Types2008/09/17English7
Website Design and Development as An Effective and Efficient Promotional Tool: A Case Study in the Hotel Industry in Cyprus2007/05/20English6
Website Experience Analysis: A New Research Protocol for Studying Relationship Building on Corporate Websites2008/09/17English6
Viral Marketing: A Study of E-Mail Spreading Behavior Across Gender2007/05/20English5
A Web Analysis of Sustainability Reporting: An Oil and Gas Perspective2008/09/17English5
Willingness to Provide Personal Information Online: The Role of Perceived Privacy Risk, Privacy Statements and Brand Strength2006/04/28English5
The Effects of Interactive Images and Goal-Seeking Behavior on Telepresence and Site Ease of Use2008/05/28English4
One Size Does Not Fit All: Culture and Perceived Importance of Web Design Features2008/05/28English3
Missed Opportunities: Use of the Web to Promote the Local Television Newscast2008/05/28English3
Consumer Privacy and Trust Online: An Experimental Analysis of Anti-Phishing Promotional Effects2006/04/28English2
Affiliate Management Software: A Primer2008/05/28English2
Striking it Niche–Extending the Newspaper Brand by Capitalizing in New Media Niche Markets: Suggested Model for Achieving Consumer Brand Loyalty2006/04/28English2
Personalization of the Web Interface: The Impact of Web Avatars on Users' Responses to E-commerce Sites2006/04/28English2
Harley Davidson's Brand Identity on the Web: A BIWAM® Filtering2006/04/28English1
Who Says What on the Arabic Internet? Notes About Content of Arabic Internet Messages2008/05/28English1
The Impact of Organic versus Non-Organic Headlines on Response Rates to Search Ads2007/05/20English1
Virtual Reality as Source of Advertising2007/05/20English1
SMS/MMS: A Rising Star in Online Marketing Communications?2007/05/20English1
Web Advertising Acceptability and Usefulness: Attaining Top Positions on Search Engines Is More Cost-Effective Than a Yellow Page or Directory Listing2006/04/28English1
The Impact of Direct Appeals on Clickstream and Response at Promotional Websites2006/04/28English1
An Analysis of Senior U.S. Advertising Executives' Perceptions of Internet Communication Benefits2005/08/11English
Marketing More with Less?2005/08/11English
Why Women Use Email Disproportionately in Qatar2005/08/11English
FROM THE EDITOR2005/08/11English
A Content Analysis of Value-Based Advertising on the Internet2005/08/11English
The World Wide Web as a Vehicle for Advertising Movies to College Students2005/08/11English