Journal of Direct, Data and Digital Marketing Practice

Titel Veröffentlichungsdatum Sprache Zitate
Thunderhead — Nothing says ‘I am …’ like personalized marketing2012/11/01English
The Science of Social: Beyond hype, likes & followers2012/11/01English
The best of the unofficial Olympic advertising2012/11/01English
Rise in complaints about unsolicited calls2012/11/01English
Editorial2012/11/01English
Digital by default? Maybe not: A response to Dick Stroud2012/11/01English
Greggs — Superstar Doughnuts prove the sales power of social networks2012/11/01English
Quality control in the recording and matching of personal names2012/11/01English
Abstracts2012/11/01English
Open Data Institute/Institute of Direct and Digital Marketing joint event2013/10/01English
New ways to gain insight into new behaviours2013/10/01English
Abstracts2013/10/01English
ICO fuels nuisance call debate2013/10/01English
New ICO guidance on direct marketing2013/10/01English
AOP content and trends Census 20132013/10/01English
DataIQ Future Summit 2013 — Conference review2013/10/01English
Big changes to Facebook page terms for sweepstakes and contests administration2013/10/01English
Piano Media profiles visitors and drives conversion2013/10/01English
Did use of YouTube targeting function ensure age gate kept shut?2013/10/01English
fast.MAP Marketing-GAP research — IDM-sponsored questions2013/10/01English
The safety of Safe Harbor2013/10/01English
How Customers Think: Essential Insights into the Mind of the Market2006/04/01English
Marketing Revolution: The Radical New Approach to Transforming the Business, the Brand and the Bottom Line2006/04/01English
Who Let the Blogs Out? A Hyperconnected Peek at the World of Blogs2006/04/01English
Article Abstracts2006/04/01English
Postal tariff strategies: From volumetric pricing to size-based pricing to pricing in proportion2006/04/01English
Behavioural targeting: Can online advertising deliver in 2006?2006/04/01English
Editorial2006/04/01English
Abstracts2006/10/01English
Geodemographics for marketers: Using location analysis for research and marketing2016/06/01English