Title | Journal | Journal Categories | Citations | Publication Date |
---|---|---|---|---|
The Commitment-Trust Theory of Relationship Marketing | Journal of Marketing |
| 4,586 | 1994 |
Developing Buyer-Seller Relationships | Journal of Marketing |
| 2,561 | 1987 |
The Political Economy Paradigm: Foundation for Theory Building in Marketing | Journal of Marketing |
| 100 | 1983 |
Toward a Concept of Domesticated Markets | Journal of Marketing |
| 177 | 1979 |
Partnering as a Focused Market Strategy | California Management Review |
| 249 | 1991 |
Title | Journal | Journal Categories | Citations | Publication Date |
---|---|---|---|---|
リレーションシップ・マーケティングと顧客維持戦略 | Japan Marketing Journal |
| 1 | 1996 |
リレーションシップ・マーケティングと顧客維持戦略 | Japan Marketing Journal |
| 1 | 1996 |
Category | Category Repetition |
---|---|
Social Sciences: Commerce: Business: Marketing. Distribution of products | 2 |