Language and thought: Linguistic relativity in social marketing communication

Article Properties
  • Language
    English
  • DOI (url)
    10.1111/ijcs.13041
  • Publication Date
    2024/03/26
  • Journal
    International Journal of Consumer Studies
  • Indian UGC (journal)
  • Refrences
    77
  • Manvi Goel Department of Management Studies Indian Institute of Technology Roorkee Roorkee India
  • Vinay Sharma Department of Management Studies Indian Institute of Technology Roorkee Roorkee India
  • Omprakash Gupta Marilyn Davies College of Business, University of Houston‐Downtown Houston Texas USA ORCID (unauthenticated)
Abstract
Cite
Goel, Manvi, et al. “Language and Thought: Linguistic Relativity in Social Marketing Communication”. International Journal of Consumer Studies, vol. 48, no. 3, 2024, https://doi.org/10.1111/ijcs.13041.
Goel, M., Sharma, V., & Gupta, O. (2024). Language and thought: Linguistic relativity in social marketing communication. International Journal of Consumer Studies, 48(3). https://doi.org/10.1111/ijcs.13041
Goel, Manvi, Vinay Sharma, and Omprakash Gupta. “Language and Thought: Linguistic Relativity in Social Marketing Communication”. International Journal of Consumer Studies 48, no. 3 (2024). https://doi.org/10.1111/ijcs.13041.
Goel M, Sharma V, Gupta O. Language and thought: Linguistic relativity in social marketing communication. International Journal of Consumer Studies. 2024;48(3).
Journal Categories
Social Sciences
Commerce
Business
Social Sciences
Economic theory
Demography
Economics as a science
Refrences
Title Journal Journal Categories Citations Publication Date
Interpretive structural modelling (ISM) approach: An overview 2013
10.4324/9781003064411 2020
Annual review of applied linguistics 2003
Advances in consumer research 1999
Advances in consumer research 1987