| Title | Journal | Journal Categories | Citations | Publication Date |
|---|---|---|---|---|
| The network challenge strategy, profit, and risk in an interlinked world | 2009 | |||
| The service dominant logic of marketing: Dialog, debate and directions | 2006 | |||
| Social marketing theoretical and practical perspectives | 1997 | |||
| Qualitative data analysis | 1994 | |||
| Handbook of qualitative research | 1994 |